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Citroen virtual museum revealed

Citroen has digitised its vast back catalogue in a beautiful interactive online showroom. Click this way…

Citroen 2CV
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Citroen has created a fantastic online showroom that details almost every car in its stable … since 1919!

Citroen Origins is a nicely illustrated repository of the French carmaker’s products, starting with a home screen filled with thumbnails of 56 vehicles, from the 1919 10 HP Type A to the 2016 Citroen C3.

Click on a car, van or racer and you’ll see some basic specifications and an invitation to click on the Discovery button to learn more.

A highlight is the 360-degree views where you can view the car on a turntable and go inside to have a look at the interior.

This virtual museum is not just a visual feast – you can even hear individual sounds of each vehicle such as their horn, indicator, door and park brake, and click on a virtual key to hear the engine start and rev. It even plays era-appropriate music for each car.

Citroen virtual tour
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Scroll down to read the vehicle’s story, showroom specs and details and picture gallery. There’s also an Interesting Facts section showing publicity info, brochures, TV ads and concept models.

And if that wasn’t enough, you can check out different versions of each car and also their family tree which details the evolution through previous and subsequent models.

Other features include nicely produced scroll down stories about company founder Andre Citroen, The Citroen Comfort philosophy and an evolution of the company’s deux-chevron logo.

There are some cars missing however, such as the iconic DS and the SM, though Citroën says more cars will be added over time.

The Citroen Originals site is mobile friendly but does look much better on a big screen.

If only every carmaker had a website like this.

David Bonnici
Contributor

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