Car Style

The Best Super Bowl Car Ads: Ryan Reynolds, Serena Williams and Tony Hawk

The Super Bowl is a veritable highlight reel of the the best creative the ad world has to offer. Here's what the carmakers brought to the show.

8 Feb 2016, 04:13 pm

Rose Callaghan

Ryan Reynolds Playing Ball In Superbowl Commercial Jpg

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Ryan Reynolds, Serena Williams, Tony Hawk and the Best Super Bowl Car Ads. Whether or not you have any interest in American Football, it’s common knowledge that the Super Bowl is the time of year when advertisers really pull out all the stops and create some fun ads, with celebrity talent to boot. Even here in Australia we keep a keen eye on the best Super Bowl ads.

This year the car manufacturers really came to the party, serving up a host of engaging content, especially Hyundai – who created a number of ads for different models and won USA Today's Super Bowl Ad Meter competition with 'First Date' (see below).

Celebrity talent included tennis star Serena Williams, skateboarder Tony Hawk, Emily Ratajkowski, footballer Odell Beckham Jnr, comedian Kevin Hart and actors Christopher Walken and Ryan Reynolds.

MINI CELEBRATES DIVERSITY

Serena Williams, Tony Hawk and more show that the Mini can be anything you want it to be.

HYUNDAI FEATURES RYAN REYNOLDS THE SEXY NEIGHBOUR

Sexy neighbour Ryan Reynolds provides a formidable distraction for local women trying to drive around the neighbourhood.

SUBARU DOG TESTERS

Subaru showcases it’s phone navigation functionality.

BUICK CONVERTIBLE FEATURING EMILY RATAJKOWSKI

Wedding guest Emily employs some unique skills to catch the wedding bouquet. Yes, Emily being that girl from the Robin Thicke video clip for ‘Blurred Lines’.