2024 BMW 3 Series line-up reduced, entry price up $14,500

The 2024 BMW 3 Series line-up has been consolidated in Australia with the deletion of two sedan variants.

BMW Australia has confirmed it has axed the base 320i and plug-in hybrid 330e sedans from its range, leaving the 330i sedan as the most affordable 3 Series offered locally.

This sees the cost of entry into the 3 Series line-up rise from $80,200 before on-road costs for the 320i to $94,700 before on-road costs for the 330i – an increase of $14,500 or 18 per cent.

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Meanwhile, BMW Australia is pointing those interested in the $98,700 plus on-roads 330e plug-in hybrid towards the $85,900 plus on-roads i4 eDrive35 four-door coupe, which delivers an all-electric package with similar power at a lower cost.

“The high volume of new BMW models introduced to the local market prompts us to constantly assess our product portfolio in line with customer demand and our commitment to offering products that suit individual needs. This has led us to restructure the BMW 3 Series variants for 2024,” said a BMW Australia spokesperson.

“The 3 Series line-up will comprise the successful 330i for both Sedan and Touring and the M340i xDrive Sedan.”

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“In the electrified space, we will shift our focus from the 330e plug-in hybrid to the fully electric i4 eDrive35. This newly introduced offering is priced at $85,900, exempting it from both Luxury Car Tax (LCT) for fuel efficient vehicles and Fringe Benefits Tax (FBT) for fleet operators.”

The G20-series BMW 320i launched in Australia in mid-2019 priced from $64,900 before on-road costs before subsequent price increases and a mid-life facelift saw its price rise to $80,200 prior to its deletion.

The mid-spec 330i was priced at $70,900 at launch. The cost of entry into a 3 Series has risen by $29,800 in five years – or $23,800 when comparing the previous 330i to the latest model.

In addition to the standard 330i sedan, 330i Touring and M340i sedan, the BMW M3 is still offered in manual, Competition auto, Competition xDrive auto, Touring xDrive, and limited-run M3 CS xDrive form.

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2024 BMW 3 Series pricing

All prices exclude on-road costs.