Skoda Vision 7S concept previews new design language and logo

Skoda has unveiled more of its Vision 7S concept car overnight, as well as a bold new design language and logo.

The Czech brand also announced an accelerated electric vehicle strategy, investing a further €5.6 billion (AU$8.1 billion) in e-mobility development and €700 million (AU$1 billion) in digitalisation - using digital technology to provide new revenue - over the next five years.

As a result, Skoda will launch three additional all-electric models by 2026, with more reportedly in the pipeline. It remains unclear whether the Vision 7S will be one of those three models, or a future Skoda Kodiaq successor, expected after 2024.

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The Skoda Vision 7S is a seven-seat three-row SUV based on the Volkswagen Group’s battery-electric MEB platform, underpinning the Volkswagen ID. family, plus the Skoda Enyaq, Audi Q4 and Q5 E-Tron and Cupra Born.

The concept harnesses an 89kWh battery, delivering a maximum WLTP driving range of more than 600 kilometres and the capability of charging at 200kW.

The new design language rests heavily on reduced lines and large surfacing, creating a bold, rugged look reflecting Skoda’s core values of durability and function.

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The new'Tech-Deck’ face wears a heavy duty aluminium front valance, with fresh thin ‘T’ headlights pushed far outboard along with distinctive seven-slot air intakes – forming a four-light cluster from the front.

The rear mirrors much of the front end, with the LED lights also arranged in a ‘T’, and featuring nine vertical air outlets slotted into the bumper.

A high tornado line separates the robust and solid lower body from the lighter, more dynamic roofline. The aero wheels are almost entirely covered and measure 22-inches, sitting beneath defined and squared arches.

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Inside the minimalist and modular cabin, sustainable fabrics and materials swathe the interior, which can be arranged into two configurations: Driving or Relaxing.

There is a welcome mix of both haptic and digital controls, with an innovative child seat reverse-mounted on the centre console in front of the second row.

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The wraparound dash centres on a 14.6-inch vertical touchscreen. When Relaxing mode is engaged with a button on the centre console during charging or when parked, the steering wheel and instrument cluster slide backwards, while the first row rotates inwards and reclines for comfort as well as to allow those seated behind to view the screen – which, by the way, rotates into a horizontal cinema position.

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Adorning the Skoda Vision 7S Concept is the Czech carmaker’s new logo, representing the most radical change in its corporate identity in 30 years.

The badge itself no longer uses sculptural 3D graphics, while Skoda Auto branding will now use two different hues of green – representing ecology, sustainability and electromobility.

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Skoda’s new brand identity will first be introduced on communications material, then rolled out in future models.