Chrysler 300 set to be reborn as an EV

Chrysler, one of the big American brands synonymous with the term 'Yank tank', is ditching HEMIs in favour of batteries to power its big-car lineup.

Parent company Stellantis confirmed the shift at the unveiling of its Airflow electric concept at 2022 Consumer Electronics Show in Las Vegas.

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Chrysler Airflow electric concept

Chrysler CEO Christine Feuell added some flesh to the bones of the announcement, saying the company planned to launch its first BEV in 2025 and two more by 2028 which will be based on existing models.

Fueller told Automotive News each model will ride on the STLA Large ('Stella') platform, and are likely to be successors of the 300 sedan/wagon and Voyager and Pacifica people movers, possibly in crossover form.

“Our intention is to redefine products for those [minivan and large sedan] segments, and they’re certainly going to be a vast departure from what’s in market today," she said.

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Expect an electric Chrysler 300 successor to sport a more streamlined shell

Interestingly, Fueller compared the legacy brand, which sold just 115,000 units in the US in 2021, to a start-up and said the new models would appeal to the kind of buyers that opted for Teslas.

Until its first EV arrives expect Chrysler, which withdrew from the Australian market in 2021, to stay afloat by milking its current line-up with special editions.