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Mazda RX-VISION wins Most Beautiful Concept Car award

By Ryan Lewis, 01 Feb 2016 Car Style

Mazda RX-VISION wins Most Beautiful Concept Car award

The Mazda RX-VISION sports car concept has been named ‘Most Beautiful Concept Car of the Year’ at the 31st Festival Automobile International in Paris.

Mazda revealed the RX-VISION to a huge crowd at the Tokyo Motor Show in November 2015. Its long, low bonnet and rearward seating position are typical of rear-wheel drive sports cars, and draw on Mazda’s history of driver-focussed vehicles.

Mazda shared the accolade with the Porsche Mission E. The pair fought off tough competition from the Bentley EXP10 Speed 6 and Peugeot Fractal. Judges for the concept award choose the vehicle that best exemplifies purity of creative design and emerging trends.

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Four representatives of Mazda’s global design division were on hand at the gala event including Ikuo Maeda, the company’s international design chief, who accepted the award.

RX-VISION is the latest concept to come from Mazda and displays the most highly developed version of its ‘Kodo’ design language, as seen on a range of current production cars including Mazda 2, 3, 6, CX-3, CX-5 and CX-9.

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Powered by the latest incarnation of Mazda’s rotary engine technology, SKYACTIV-R, the RX-VISION concept also adds credence to rumours of a rotary-engined production car returning to Mazda’s model line-up.

Many manufacturers employ concept cars to present a stylised preview of the company’s future design direction.