Wheels wins trifecta at Mumbrella Publish awards

Three gongs from three nominations for Australia’s most iconic motoring brand

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WHEELS magazine has won three categories at this year’s Mumbrella Publish Awards.

Wheels took out the gongs for ‘magazine cover of the year’, ‘single article of the year’ and ‘special edition of the year’ for its November 2017 issue that marked the closure of Holden’s Australian manufacturing plants.

It was three wins from three nominations for Wheels, which was the only title to take home more than two awards. The awards night spanned 31 categories with Wheels’ parent company, Bauer Media, snaring five trophies.

Fellow Bauer Media motoring titles Street Machine and MOTOR magazine were shortlisted for the ‘event of the year’ and ‘launch/relaunch of the year’ respectively.

Wheels editor Alex Inwood said the three awards were welcome recognition for the hard work his team poured into its Holden magazine.

“Holden’s closure was a milestone for our industry and the Wheels team toiled for months to mark the occasion with the depth of storytelling and world-class photography it deserved,” he said.

“For the judges to say Wheels was a clear winner in categories that included heavyweights like The Australian Financial Review, Elle, and Nine is very special.”

Inwood added he was especially proud to win the cover of the year gong given its design and execution was such a radical departure for Wheels.

“Kudos has to go to photographer Nathan Jacobs for shooting such an evocative image and to Wheels art director Felipe Ubilla for creating such a clean design,” he said.

“I’d also wager that Phil Scott’s remarkable ‘The General’s Generation’ feature story is one of the best Wheels has ever published.”

The awards night was hosted by British comedian and writer David Baddiel, with hundreds of media representatives attending the gala dinner at Sydney’s Dolton House.

The full list of winners is here: https://mumbrella.com.au/publishawards


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