What sells well in one market may not sell well in another, and the latest example of that are the BYD Sealion 7 and Seal, which have been pulled from BYD’s home market despite proving to be quite popular in Australia. Both will continue in Australia, however, with no changes to both products for our market.

That’s the latest from CarNewsChina, who has reported that BYD has culled its ‘Ocean Series’ products like the Sealion 7 and Seal from the Chinese market due to a manufacturing shift that “transitions away from domestic supply channels” and “redirects the platform exclusively toward international shipping hubs to fulfil global orders.”

That’s despite the popularity of the Sealion 7 in particular, which has sold over 215,000 examples in China alone since its launch in 2024.

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“The decision to withdraw the model from China follows a realignment of the Ocean Network lineup.” said CarNewsChina. “Domestic buyers have heavily favoured the plug-in hybrid alternative, leaving the pure electric variant in a narrow corridor, where monthly registrations ranged from 100 to 300 units during the first half of 2026.”

The Sealion 7 and Seal aren’t the first exported BYD products to leave their domestic markets as the plug-in hybrid Sealion 6 also left the Chinese market in January this year. However, BYD has confirmed that the Sealion 7 and Seal are all safe in Australia, at least for now.

Sales of both the Sealion 7 and Seal are quite healthy, with both helping to propel BYD to record sales locally with 18,881 units sold in June 2026 alone. To the end of June, BYD’s year to date sales sit on 52,335 units, enough to earn it in second place in the market.

12,516 units of the Sealion 7 were registered to the end of June in 2026, making it BYD’s best-selling product and an increase 233 per cent on 2025’s numbers. The Seal is sitting on 2654 units in the same period, which is a 65 per cent increase.