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2017 BMW M3 and M4 upgrades bring all-new Pure editions

By David Bonnici, 23 May 2017 Car News

2017 BMW M3 and M4 upgrades bring all-new Pure editions

BMW Australia has added two more cut-priced ‘Pure’ models to its performance focused M-car line-up

BMW Australia has introduced M3 and M4 Pure models that offer a cheaper way into the mid-sized M-car range without compromising on performance.

The more affordable versions of the M3 sedan and M4 coupe/convertible will join the M2 Pure model in Australian showrooms from July.

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Priced from $129,000 the M3 Pure is $10,000 cheaper than the ‘standard’ M3 but shares the upgraded outputs, chassis and interior of the range-topping M3 Competition.

The M4 Pure is priced from $139,000 and offers similar value and performance compared to the higher-spec M4 variants.

Both receive a power boost from 317kW to 331kW, reconfigured adaptive M suspension settings with 15 percent stiffer springs, and black 19-inch double-spoke alloy wheels.

Paired with the standard seven-speed dual-clutch automatic transmission, the M3 and M4 Pure are capable of 0-100km/h in 4.0 seconds, or 4.2 seconds with the no-cost optional six-speed manual.

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Externally, both Pure models are identifiable by gloss black treatment applied to the boot badge, kidney grille, side gills and upgraded sport exhaust, which is also borrowed from the M3 and M4 Competition.

Inside, their scaled-back cabins feature M Sport seats with weight-saving cut-outs, carbon-fibre interior trims and seatbelts decorated with the classic M colours. Other standard features include a head-up display, and nine-speaker stereo system.

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To keep the base price low BMW has removed some of the luxury equipment included as standard in the normal M3 and M4 models and made them optional for the Pure, for those who are after more than just a driver’s car.

These now optional items include adaptive LED headlights with main-beam assistance, leather-upholstered instrument cowl, top-spec Harman Kardon stereo, full leather, heated seats and rear roller sunblinds.

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Like previous Pure packages, the M3 and M4 versions were specifically developed by BMW’s Australian team to appeal to performance enthusiasts.

The Pure editions are part of a wider M3 and M4 ‘Life Cycle Impulse’ [LCI] update, which includes the arrival of the new M4 CS variant, as well as a number of enhancements for all M3 and M4 versions such as the latest iDrive6 version of BMW’s information and entertainment system. It brings a larger 8.8-inch screen with new touch-sensitive function.