Aston Martin has announced its sales in 2017 were better than they’ve been since 2008.
Its retail sales saw a record increase of 58% year-on-year, which earned Aston Martin over £840 million in revenue ($1,447,300,000 AUD) and expects to exceed its predicted earnings (before interest, taxes, depreciation and amortization) of £180 million ($310,136,000 AUD).
Increased interest in Aston products from North America, the UK and China have also helped secure a strong year for the marque.
Aston Martin president and CEO Andy Palmer says the company’s recent success largely comes down to a lot of planning and preparation for Aston’s future.
“We continue to perform ahead of expectations, both in terms of financial performance and in meeting our targets for the DB11 and special vehicles,” says Palmer.
“This strong sales performance shows that our Second Century transformation plan is building momentum.
“Phase Two of the programme will be largely completed in 2018 with the introduction of the Vanquish replacement and production of the new Vantage, contributing to continued sustainable profitability at Aston Martin.”
Aston Martin says the next part of the ‘Second Century Plan’ involves expanding its UK-based manufacturing operations.
“The company has resumed output of special vehicles, notably the DB4GT Continuation, at its Newport Pagnell facility for the first time since 2007.
“Construction work is continuing at the new St Athan facility in Wales, due for completion in 2019, ahead of production of the new DBX SUV.”