A new option for the £750,000 (AUD$1.33m) McLaren Senna, a Carbon Theme designed by McLaren Special Operations…

…and it costs “a little under” £300,000, or about AUD$530,000. All up, the car costs £1,050,000, or $1,864,800.

Most notably different due to its ‘Visual Carbon Fibre exterior,’ the Carbon Theme is made up of 67 parts, which takes 1000 hours for MSO to create.

In addition to the changes made to the Senna’s body, MSO is set to introduce a new wheel option for the car, made from a forged aluminium and carbon fibre hybrid rim, weighing 7.5kg without a tyre, or around 10 per cent less than the standard Senna wheel.

MORE MOTOR’s Geneva Motor Show coverage

“The McLaren Senna customers in the process of specifying their own, personalised cars are almost without exception commissioning an elevated level of MSO content, so we are definitely appealing to our target audience,” Ali says.

“The McLaren Senna Carbon Theme by MSO at the Geneva Motor Show is exactly the kind of project we thrive on delivering and once customers have had the opportunity to view it in person, I would not be at all surprised to see a rise in expressions of interest for MSO Visual Carbon Fibre cars similar to this one.”