WhichCar
motor

Rolls Royce Cullinan to offer almost endless bespoke options

Rolls allows customers to add pretty much anything to their cars

Rolls Royce Cullinan endless bespoke options
Gallery15

For the right price, you can have pretty much anything you want. Rolls Royce’s Bespoke service is proof of this, with a CV ranging from yacht-inspired Wraiths to Ghosts built for golf.

Let’s not beat around the bush, Rolls Royces aren’t cheap, and their customers are all probably feeling pretty good about their finances.

 To that end, Rolls Royce is prepared to do whatever is possible through engineering and ADRs to make each of its new Rolls Royce Cullinans best suited to its owners’ wishes and wants.

“We say the limit is your own imagination. These people dream,” Rolls Royce Asia-Pacific sales manager Ian Grant told us at a private viewing of the Cullinan.

He said given Bespoke’s history of altering cars to owner’s desires, the Cullinan provides an even better base for the types of things customers might want.

He said previous requests have included “diamond encrusted badges, gold put into vehicles, and one customer who had their car sprayed with crushed diamonds inside the paint. It looked like a party on wheels.”

Rolls Royce Cullinan Endless Bespoke Options Dashboard Jpg
15

“I think it’s the recreation module which is particularly going to take people’s design minds and challenge our engineers.”

There was even a mention of one customer who wished to have the Cullinan’s rear luggage compartment turned into a sealed storage area for their collection of rocks.

Rolls Royce Cullinan Endless Bespoke Options Rear Seat Jpg
15

“The conversations that the Cullinan is allowing us to have are amazing because you really find out the personal side of these customers.”

Throughout the pages of Bespoke’s CV are the likes of a custom Phantom which was named the Maharaja Tiger, and was orange and tan with interior artworks that utilised seven different types of wood in a process called ‘sand shading’.

Rolls Royce Bespoke Tiger Panel Jpg
15

A Ghost with diamonds across the dash is also getting around somewhere in the world thanks to Bespoke, while The Gold Coast’s Palazzo Versace is home to a pair of Phantoms which can be spotted ferrying guests of the hotel around the lively city.

If you want to spend upwards of $685,000 (the starting drive-away price in Australia) on a V12 SUV, you might as well treat yo’ self.

Chris Thompson
Contributor

COMMENTS

Please enable JavaScript to view the comments powered by Disqus.