If you missed out on parking a Toyota Supra in your driveway this year you’ll have to wait until at least July 2020 to order a new one from a dealer.
Toyota Australia Vice President Sales and Marketing, Sean Hanley, said that the Supra has been a very positive model for the brand in Australia despite the limited supply.
“We’ve sold that allocation, it’s gone. We don’t get anything until July next year,” Hanley said.
While the first allocation of Supras were only available to purchase online in three different batches, the next wave will be available through the traditional Toyota Australia dealer network, and is expected to be include a larger number of vehicles.
However, if you did miss out on the initial run of about 350 cars, Hanley believes there are still some examples floating around that are yet to be sold, you just won’t get to choose your own colour and spec.
“We had a few orders that either fell over or were cancelled – there might be 15 available in dealers now, I think.
“But they’ll go pretty quick. I’m pretty confident that we’ll have sold out of that allocation by the end of the year,” Hanley said.
Hopefully it’s a sign of good things to come with the company pushing its Gazoo Racing products, something the local arm is keen to add to Aussie showrooms as soon as possible and to capitalise on the success of the Supra.
“That interest clearly demonstrated to us that there is an appetite for performance cars in Australia.
“I can assure you that we’ll be keeping a close eye on whatever product offerings arrive … Toyota Australia is keen to source any of those offerings in the future,” Hanley said.
One such product is the GR Yaris, which is destined to play on Toyota’s rally lineage and offer turbocharged, all-wheel-drive hot hatch goodness.
“I think it’s deeply important that we have the products to support that brand [GR] for credibility,” Hanley said.
We hope so, too. And if the Supra and Yaris are anything to go by, we seem to be in for a renaissance of Toyota performance products.