WhichCar
Powered by
  • WheelsWheels
  • MOTORMOTOR
  • 4X4 Australia4X4 Australia
  • Street MachineStreet Machine
  • Trade Unique CarsTrade Unique Cars

The most sexist car ads

By Wheels Staff, 13 Jul 2013 Features

sexist car ad bmw

While sexism in advertising should have been stamped out decades ago, half of these car commercials weren’t created in the Mad Men era.

We’ve all done it.

Stumbled upon on old photo album and decided to give it a flick for a rose-tinted hit of nostalgia and to have a fond chuckle at family Christmas snaps from 20 years ago. That laugh, however, quickly turns to horror as you instead focus on your daggy jeans, your cringe worthy sunglasses and horrible haircuts

We imagine that’s how the marketing teams that signed off on these embarrassingly sexist ads must be feeling.

The truly shocking thing, however, is that while sexism in advertising should have been stamped out decades ago, half of these commercials weren’t created in the Mad Men era. They’re modern. 

Ultra Tune tops most complained about ads list of 2016

Pontiac

Pontiac sexist car ad

Volkswagen

Volkswagen sexist car ad

Mini

Mini sexist car ad

Dodge

Dodge fever sexist car ad

Ulster Trader

Ulster Trader sexist car ad

Volkswagen #2

VW sexist car ad

Fisker

Fisker sexist car ad

Subaru

Subaru GL Coupe sexist car ad

BMW

BMW sexist car ad

Hurst

Hurst sexist car ad