Maserati bows out the GranTurismo with Zéda one-off

Venerable coupe and cabriolet ceased to prepare for Maserati’s electrified plans

Maserati Gran Turismo Zeda Marks Production End Jpg

Production of the Maserati GranTurismo and GranCabrio has drawn to a close as Maserati shuts down its Modena plant and renovates it for the production of its new “super sports model”.

To commemorate the end of the 12-year old GranTurismo and decade-old GranCabrio, Maserati produced a one-off creation known as the GranTurismo Zéda.   

The Zéda, named after the pronunciation of ‘Z’ in the Modenese dialect, sports a multi-colour paintjob that morphs from the iconic Maserati blue in the front, through a burnished metallic shade in the mid-section, and finished off in a light satin hue around its rump.

With production of the GranTurismo all wound up, Maserati will upgrade its Modena plant to serve as the production hub for its new “super sports model”, the long-anticipated production version of the Alfieri, scheduled for a debut next year. According to an earlier statement, the plant upgrades are meant to “accommodate its electric powertrain”.

As for the GranTurismo and GranCabrio, plans for its successors are well underway, both of which are already earmarked for a 2021 and 2022 debut respectively, with production for the all-new models shifted to Maserati’s Turin production hub.

While the GranTurismo and GranCabrio will be remembered for its old-school charismatic Ferrari-derived atmo V8 engines, Maserati says its successors will be “the first models to adopt 100% electric solutions in the history of the Brand”.

With a final production tally 28,805 for the GranTurismo and 11,715 for the GranCabrio, car collectors won’t have to look far and wide to acquire a used example of one of Maserati’s most beguiling models, though the Zéda is off-limits as it will be used for promotional purposes for the next-gen model.


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