WhichCar
Powered by
  • WheelsWheels
  • MOTORMOTOR
  • 4X4 Australia4X4 Australia
  • Street MachineStreet Machine
  • Trade Unique CarsTrade Unique Cars

Mercedes-Benz X Class concept lands in Australia

By Cameron Kirby, 24 Feb 2017 Car News

Mercedes-Benz X Class concept

Concept trade ute for Mercedes on display in Australia.

The Mercedes-Benz X Class attracted large amounts of attention when it was unveiled late last year, and is now in Australia.

The car, to be built atop a chassis shared with the Nissan Navara, is Mercedes’s answer to the high demand for dual-cab utes.

The Toyota Hilux was Australia’s best-selling car of 2016, with the Ford Ranger also enjoying a boom in sales in the latter-half of last year.

2017 Mercedes-Benz X-Class

The X Class concept was first shown in Stockholm, Sweden last year, and has now been flown to Australia for a number of promotional activities, including a series of photos of the vehicle in typically Australian environments.

Christian Pohl, global Head of Product Management and Marketing for X-Class, has joined the concept in Australia to give dealers a briefing on the ute, and assist the Mercedes-Benz Australia team prepare for its arrival in production-guise next year.

The concept also made an appearance at the Mercedes-Benz Vans Australia and New Zealand National Dealer Conference in Melbourne.

2017 Mercedes-Benz X-Class

“Australia and New Zealand are critical markets for the success of the X-Class,” Managing Director Mercedes-Benz Vans Australia and New Zealand Diane Tarr said

“The Concept has been flown from Germany so our dealers can get a detailed briefing about the vehicle and continue their preparation for a successful launch of the X-Class in 2018.”

Keen customers have started to place pre-orders for the X-Class already to ensure they are the first to receive the car when it is released.

Read more

Product image
Your contact details will be provided to a third-party dealer network so they can contact you directly. By clicking the send button you acknowledge that you have read and agree to abide by the Are Media Pty Limited Terms and Conditions and Privacy Policy.