After seven years of planning and construction, Tesla has officially opened its first-ever Tesla Diner & Drive‑In on Santa Monica Boulevard in Hollywood.

The venue combines a retro‑futuristic 1950s-style diner, a drive‑in theater, and a full Supercharger station.

The two‑story, stainless steel-clad building features a 3,800 sq ft indoor dining space and a 5,500 sq ft outdoor terrace. It includes two giant 45‑foot LED screens designed for 30‑minute featurettes – the typical length of a Supercharger session – and houses 75 V4 Supercharger stalls.

The venue is open 24/7, serving up classic American comfort food including burgers, hot dogs, wings, and hand‑spun milkshakes – some served in Cybertruck-shaped boxes.

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Tesla’s Optimus robot was spotted serving popcorn during the soft opening, underlining the brand’s push into hospitality robotics. The diner also features a cutting-edge “geofence” ordering system: drivers can order via their car’s interface, and meal prep begins just as they enter a 15–20‑minute arrival radius – promising fresh, ready-to-go meals on arrival.

Elon Musk took the occasion to praise the venue as “one of the coolest spots in LA” in a post on X, adding that more such locations may follow worldwide if the concept “turns out well”.

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Designed by Stantec and originally proposed in 2018, the venue marries nostalgia and innovation. Highlights include spacecraft-style restroom windows, neon-lit booths, and solar-powered kitchen operations.

While early reactions have included long queues and high social media buzz, some questions remain around privacy due to location tracking used for ordering.