

Subaru
Subaru is a tremendously significant Japanese car maker, born from Fuji Heavy Industries. Originally an Aircraft Research Lab, founded in 1915, FHI was conceived in the mid-50s after a merger took place between various companies that specialised in chassis and engine manufacturing, as well as coachbuilding.
Subaru – named after the Japanese name for the Pleiades star cluster – built its first car, the Subaru 1500, in 1954.
Some of Subaru’s most popular models include off-roading icons such as the Subaru XV, Outback and performance cars like the notorious Subaru WRX.
News
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Those wanting a yellow Subaru BRZ can now do so with the launch of the new tS Kiiro Limited Edition. But you’d better be quick…
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NewsSubaru teases return of WRX STI ahead of imminent reveal
Snowy teaser clips hint at turbo power, sharper styling and an STI comeback likely bound for Australia.
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FeaturesFrom the Wheels archives: The famous ‘lemon’ cover for Wheels Car of the Year in 1979
A shock result in Wheels’ Car of the Year award in 1979 got automotive tongues wagging.
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COTY2025-26 Wheels Car of the Year Contender: Subaru Forester
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NewsTravis Pastrana performs insane stunts in a tricked-up Subaru ute as part of new “Aussie Shred” film
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News2026 Subaru Outback introduces Wilderness off-road sub-brand to Australia
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FeaturesAll hail the top 10 Subaru WRX variants
About Subaru
Subaru is a tremendously significant Japanese car maker, born from Fuji Heavy Industries. Originally an Aircraft Research Lab, founded in 1915, FHI was conceived in the mid-50s after a merger took place between various companies who specialised in chassis and engine manufacturing, as well as coachbuilding.
Subaru – named after the Japanese name for the Pleiades star cluster – built its first car, the Subaru 1500, in 1954. Just 20 were produced, however, due to various supply issues.
Those early years were punctuated by such vehicles as the Subaru 360 (1958), the Sambar (1961), and the 1000 (1965) that introduced Subaru’s signature boxer engine.
Subaru began importing vehicles to Australia in 1973, and celebrates 50 years in Australia in 2023. Nameplates like Outback and Liberty have long been a mainstay of Australian roads and families alike, and the brand earned rafts of car enthusiast followers with its giant-killing WRX and its years of World Rally Championship involvement.
The current Subaru range in Australia comprises XV, Forester and Outback SUVs, WRX sports sedan, and the BRZ sports coupe. Of pertinence is the incoming Subaru Solterra, due locally in 2023, as the brand’s first dedicated electric vehicle (which shares its underpinnings with the incoming Toyota BZ4X).
All new Subarus are covered by a five-year/unlimited-km warranty – unless the vehicle is used for commercial/business purposes, in which case the warranty period is five-years/150,000kms – whichever comes first.
















