Bugatti has announced the 100th unit of its Chiron hypercar has been built and sold.
In European terms, that makes €2.85 million, a figure Bugatti doesn’t shy away from announcing unprompted.
Given we’d expect one to cost roughly AUD$3.6 million here, the hundredth car costs around a hefty 123% of the standard price. A big deal when we’re talking big numbers.
The car itself is ‘especially attractive’ according to Bugatti president Stephan Winkelmann.
“I find the 100th Chiron especially pleasing,” says Winkelmann.
“It is dynamic and elegant in equal measure. This car shows that Bugatti produces highly individualized masterpieces of automobile craftsmanship that are simply unparalleled.”
Bound for the Arabian Peninsula, the heavily individualised car features a dark blue carbon finished in matte, the only one of its kind, with an ‘Italian Red’ side line curved around the door.
The primary colour inside is red, matching the exterior accent.
Under the skin, its 1103kW/1600Nm 8.0-litre W16 engine remains standard, allowing it to hit 100km/h in 2.5 seconds, 200km/h in 6.5, and 300km/h in just 13.6 seconds.
It’ll also, as proven by one Juan Pablo Montoya, able to launch from a stand-still to 400km/h, and then slow back to a stop in just 41.96 seconds.
This 100th vehicle is approximately the 30th Chiron to be delivered in 2018, after Bugatti delivered the first 70 units of Chiron throughout 2017.
The French high-performance brand says 70 cars per year is its normal rate of production, given it takes approximately two months to produce one in the Molsheim plant.
How are you finding our new site design? Tell us in the comments below or send us your thoughts at firstname.lastname@example.org.
The world's most thrilling performance car magazine. Delivered to your door each month.
Bargain '90s heroes to buy now
In a world of crazily-priced metal, here are some attainable goodies
McLaren Artura lands Down Under
Hybrid supercar kicks off a new era for the British supercar maker
Japanese performers fetch big results at the Shannons Winter Auction
Prices of Japanese two-doors continue to soar, as evidenced by the latest Shannons auction results