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If you look at the Rolls-Royce Sweptail and see something that resembles a luxury yacht, that means it worked.
In 2013, one of Rolls-Royce’s “most valued customers” approached the company with a request.
Almost five years later, the Sweptail is the result of that request.
The most obvious unique element of the Sweptail is its namesake, the tail of the car which mimics the sweeping rears of early Rolls such as the Phantoms of the ‘20s and ‘30s, as well as evoking imagery of luxury yachts.
CAR Magazine in the UK did, however ask Rolls CEO who said, “it was substantially expensive. Substantially expensive.
“You can easily say that this is probably the most expensive new car in ages… ever.”
Even if the engine’s tweaked, it’s clear this car isn’t going to be driven hard, if much at all.
“This customer came to the House of Rolls-Royce with an idea, shared in the creative process where we advised him on his cloth, and then we tailored that cloth to him.”
In a car this outlandish, there’s likely to be plenty of judgement indeed.
