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Last of the big US V8s winds down as Chrysler 300 line-up shrinks

By Tim Robson, 20 Jul 2020 Car News

Chrysler 300 2020

It’s one of the oldest cars on sale today, and while the Chrysler 300 will soldier on for 2020, its future is in doubt

Chrysler will only offer a single version of the venerable 300 large sedan in showrooms in 2020, as two others are reduced to order-only status.

The 300 SRT is Chrysler’s only car, in-market here, and it's the only V8-powered rear-drive four-door sedan on the market that costs less than $100,000. A 6.4-litre Hemi V8 cranks out 350kW and 637Nm through an eight-speed auto to the rear wheels of the five-seat, four-door sedan.

This second-generation car, launched in 2011, can trace its lineage back to the launch of the original 300 in 2005 – itself based on parts pilfered from the W211 Mercedes-Benz E-Class when Chrysler and Daimler were bedfellows.

Once available with V6 petrol and even diesel power, the 300 (or 300C as it was once known) has since morphed into a pure V8 play.

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However, its days are numbered, as its US parent company FCA consolidates its merger with Peugeot-Citroen owner PSA, which will put the combined brand count of 15 across the two companies under pressure.

The market for large sedans continues to shrink worldwide, as well, with Chrysler 300 sales sliding more than 35 percent in the US last year as its customer base moves towards SUVs.

Chrysler 300 SRT Pacer

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Locally, sales are also low, bolstered only by a deal to supply the NSW Police Force with highway patrol vehicles.

For 2020, the Chrysler 300 Luxury and 300 SRT Core will technically remain in the Australian line-up with no price or specification change, but they will be available for customer forward-order only.

The 300 SRT gains the previously optional SRT Luxury Package as standard.

A dual-pane panoramic sunroof, premium leather on the instrument panel, centre console and door trim and carbon-fibre and black satin (piano black replaces carbon fibre on dash and door trims) interior trim are now standard.

Ceramic grey and Maximum Steel (grey) colour hues have been deleted.

The 300 SRT now retails for $77,450, which is a $2500 uptick over the 2019 car. However, the aforementioned Luxury Pack is worth $4750, according to Chrysler. 

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