The Queensland government will begin issuing number plates with emojis on them, a move that will no doubt thrill phone-addicted millennials and that one aunt you have who seemingly spends every waking moment on Facebook.
Available to order from March 1, the emoji-emblazoned plates will cost $475 for a new plate, or $165 as a redesign of an existing personalised number plate. Only combinations of two numbers and three letters can be used, with the emoji always positioned on the far right of the plate – no using it as a cheeky substitute for an 'O'.
In case you were wondering, the emoji symbol doesn’t form part of the car’s registration number either. A shame for those who like to listen to police frequencies for fun.
Queensland’s emoji plates are bound to divide opinions on whether the monetisation of smartphone culture by state-level bureaucracy is either business genius or the highest form of cringe, but the Sunshine State certainly doesn’t have a monopoly on such things.
After all, Vicroads beat Queensland to the punch when it rolled out its “I Love” plates several years ago, which place the letter ‘I’ and a red heart symbol ahead of a two to five-letter word.
Depending on who you ask, the heart emoji plates are either saccharine or cute – but drive around Melbourne’s suburbs and you’re bound to see more than a few.
They might not have the highest pricetags for a number plate - that bar is already eye-wateringly high - but they are an easy way for road authorities to generate a little more dosh.
Custom rego: ultimate accessory or waste of money?
Oh and before you ask, there are only five emojis available to Queenslanders – the classic smiling emoji, a sunglasses-wearing variant, a heart-eyes emoji, a suggestive winking face and the crowd favourite, 'crying while laughing'.
Regrettably, 'smiling pile of excrement' and 'eggplant' are not presently offered.
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From 1st of March, 5 emoji plates will become available letting you add a little character to your plate! The emojis will feature as a background theme only. You can choose from 😎Sunglasses, 🙂smile, 😍heart eyes, 😉wink, and laugh out loud 😂. These will be available with 3 letters and 2 number combinations. Which one would you choose?