Cupra
Cupra is a new brand from the Volkswagen Group, created in 2018 as a spin-off from the Spanish Seat brand in Europe.
The Cupra name was previously used to represent the sportiest versions of Seat vehicles, just as the GTI and R badges are used by VW.
News
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NewsNew Small SUVs coming to Australia in 2025
From the Cupra Formentor to the Zeekr X, your complete guide to all the new compact SUVs heading to Australian showrooms in 2025 and beyond.
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NewsNew Electric Cars for Australia: Every EV for 2024 & beyond ⚡
The EV revolution is gaining strength in Australia, which means greater diversity and choice for buyers
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AdviceEvery Plug-in Hybrid EV on sale in Australia
Offering electric commuting minus the 'range anxiety', PHEVs are often a cheaper emissions-free option than full EVs – and there are plenty to choose from
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AdviceWhich electric cars are exempt from the Luxury Car Tax?
The contentious LCT continues to shadow Australian new car buyers, but which EV models can avoid it?
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Rev up your PHEVs – these electron-enhanced thrillers are around the corner
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2025 Cupra Tavascan – local range confirmed for Spanish Model Y challenger
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New Wagons coming to Australia in 2024 and 2025
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Cupra Formentor VZe Tribe Edition gains VZx flagship features
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NewsCupra Ateca V to become brand's most affordable SUV
Lonely VZx performance Ateca to be joined at last by a less powerful yet more affordable model
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NewsCupra Formentor, Born, Leon and Ateca EOFY deals bring varying savings and bonuses
Drive-away deals, finance offers and free cabin upgrades part of the mix as VW's Spanish brand tempts buyers ahead of June 30
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News2025 Cupra Leon facelift revealed, Sportstourer confirmed for Australia!
The Cupra Leon Sportstourer will arrive in Australia in mid-2025 to coincide with a mid-life facelift for the hot hatch and wagon
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News2025 Cupra Formentor revealed with updated design, cabin and drivetrains
Best-selling Cupra receives first major upgrades and updates, but 12 months away from Australian release
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2024 Cupra Leon V Tribe Edition: Lower drive-away price for limited-run hatch
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Cupra opens more showrooms in lead-up to new model launches
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New Hybrids Coming to Australia in 2024
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What do car brands think about Australia’s proposed New Vehicle Efficiency Standard?
About Cupra
Cupra is a new brand from the Volkswagen Group, created in 2018 as a spin-off from the Spanish Seat brand in Europe.
The Cupra name was previously used to represent the sportiest versions of Seat vehicles, just as the GTI and R badges are used by VW.
The Cupra brand launched in Australia in mid 2022, with an initial line-up of three models: the Leon hatchback, Ateca SUV and Formentor crossover.
These models are powered by either turbocharged petrol engines or plug-in hybrid drivetrains, though Cupra is moving towards becoming a fully electric car maker by 2030.
Cupra’s first EV is the Born hatchback. Another three models will be added to Cupra showrooms by 2026 – comprising the Terramar plug-in hybrid SUV, Tavascan electric SUV, and the compact Urban Rebel electric hatchback.
