Ford Australia has seen its highest sales figures since this time last year for the Ford Mustang, which was introduced a little over a month ago in 2018 form.
Before August, March 2018 held the year’s highest figure for Mustang sales at 705, but Ford shifted 736 last month, topping that by 31.
Though it’s unlikely Ford will ever see a repeat of the May/June succession of four-digit figures that it achieved last year, it’s likely the refreshed Mustang will also power Ford’s sales a little harder.
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Where Holden’s Commodore sales totalled 682 units in August, Ford was able to move 52 more Mustangs than that.
It’s one of the best months Mustang has seen, with only a handful of months topping August 2018 since it went on sale at the end of 2015 – two of those being May ’17 (1351 Mustangs sold) and the June immediately after (1276).
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Overall, new car sales in Australia are down 1.5 per cent from the same time last year, with Aussies buying 95,221 new vehicles in August 2018.
In line with the trends we’ve seen lately, passenger cars continue to fall (now by 4793 compared to August ’17), and SUVs march upwards with 3153 over the same month last year.
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Despite Ford being a key player in several segments (with Mustang and Ranger doing a lot of heavy lifting), Toyota led the market in August, followed by Mazda and Hyundai.