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Cupra Australia: Everything we know so far about Spain's challenger brand

We go in-depth with the upcoming Cupra model line-up

2023 Cupra Born Australia Pre Prod 01
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Snapshot

  • Leon, Ateca and Formentor to spearhead local line-up at launch
  • Local specs for Leon range confirmed
  • Born EV expected to arrive before the end of 2022

UPDATE, June, 2022: The big reveals from Cupra's Impulse event

Cupra used a huge gala event in Spain this week to unveil three new upcoming models in new production-read form: the electric Tavascan and UrbanRebel, and the petrol/electric hybrid Terramar.

Get all of our coverage at the links below.

2022 Cupra Formentor features detailed for Australia

February 15, 2022: As the Australian launch of Volkswagen Group's newest marque draws closer, local details have been revealed for the incoming Formentor SUV (with an emphasis on the 'sports' in 'SUV').

Pricing is still to be announced, but buyers can expect the line-up to open with the 140kW/320Nm Formentor V, before heading into hotter territory with the 180kW/370Nm VZ, the plug-in hybrid 180kW/400Nm VZe and the hero 228kW/400Nm VZx.

Catch all the details, including an extensive features list, at the link below.

Mike Stevens

2022 Cupra Leon features announced for Australia

February 8, 2022: Ahead of the first examples turning up in showrooms later this year, Cupra has confirmed local specs of its Leon.

Launching in four grades, each powered by a unique engine, the entry-level Leon V variant is expected to start out around $40,000, with the range-topping VZx set to pack a 221kW/400Nm punch from it's four-pot turbo engine, packing the same punch as the Volkswagen Golf R – but with only the front wheels being driven.

The Leon, as well as the rest of Cupra's Australian range, is expected to launch in July 2022.

Jordan Mulach

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Cupra Formentor E-Hybrid review

February 8, 2022: Just how good is the Cupra Formentor E-Hybrid? We sent Dan over to Europe to try it out, sampling one of the electrified models tipped to come to Australia.

Click the link below to find out what he thought of the hybrid crossover, and whether its fully-electric mode could suit local drivers.

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Electric 2023 Cupra Born lands on Australian soil

December 24, 2021: An early Christmas present has been given to Cupra Australia, receiving the first Born to land locally.

Spotted at Sydney Airport, the all-electric hatchback is finished in a colour similar to Nardo Grey offered by Audi, seemingly hiding some of its sharper lines.

This example is one of three which will be used by Cupra to evaluate how the Born can perform on local roads, shaking down its model before launching in Australia at the back end of 2022.

CUPRA Begins A New Era With The Production Of Its First 100 Electric Car The CUPRA Born 700584
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2022 Cupra Born EV 'could cost the same as a Golf GTI' when it arrives in Australia

December 7, 2021: The most highly-anticipated model from Cupra's stable is undoubtedly the Born EV, not least because it is set to be the first electric Volkswagen Group offering in Australia.

Speaking with those in the know at Cupra, it's likely the Born could land locally for close to the same cost as a Golf GTI, pricing itself under the all-conquering Tesla Model 3 in the electric vehicle market.

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Compared: 2022 Audi S3 vs Cupra Leon 300 review

September 23, 2021: Our man Dan decided to pop back over to the motherland and was able to sample the Cupra Leon 300 while he was there.

Enlisting the help of Joe Achilles, the pair looked at Cupra's offering and compared it to the new Audi S3, taking the MQB platform performance cars for a spin down some country lanes.

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Cupra plans to use PHEVs to ease transition to electric in Australia

September 14, 2021: On top of its desire to be Australia's go-to brand for performance vehicles, Cupra believes it can ease the transition to electrification with its hybrid models.

Launching with a range of plug-in hybrids, the brand will also bring its Born fully-electric vehicle to Australia, becoming the first electric Volkswagen Group product to come Down Under.

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Cupra signals plan to become a challenger brand for Australian buyers

September 7, 2021: Off the back of its local launch and line-up confirmation, Cupra Australia boss Ben Wilks sat down to chat about what the brand's plans are in Australia.

While some have said Cupra's products will be little more than rebadged Volkswagen/Audi/Skoda models, Wilks sought to clarify the company's position – aiming to sell its cars to driving enthusiasts.

Which Car Car Reviews 2021 Cupra Formentor E Hybrid Road Test Drive Review
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First drive: 2021 Cupra Formentor

June 24, 2021: Phil McNamara was one of the first journalists in the world to experience Cupra's new Formentor, one of the models tipped to head to Australia.

Getting behind the wheel of the entry-level 1.5-litre Formentor V1, read McNamara's review of the Cupra brand's first bespoke model.

Cupra Australia: Your model-by-model performance car guide

June 25, 2021:Warm hatches, hot-hatches, quick all-wheel-drive compact SUVs, and a couple of plug-in hybrids.

The Volkswagen Group’s fledgling Cupra performance brand is coming to Australia in 2022, starting with nine variants across three vehicles.

Three years after Cupra was created in Europe as a spin-off of VW’s Spanish mainstream car maker Seat, the Leon hatch, Ateca compact SUV and Formentor crossover will join Skoda’s RS models and Volkswagen’s GTI and R variants in vying for the attention of keen drivers.

You can read our detailed news story about the launch, though here we provide your ultimate guide to the Cupra models confirmed for Australia, expected for Australia, and those which didn’t make the cut.

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Cupra Leon

Cupra Leon Hatch – 2022

The Leon hatchback will be the most affordable Cupra at launch, priced from just above $40,000.

It is based on the fourth-generation Seat Leon released in 2020 and is again similar to the Volkswagen Golf.

There’s less of a performance focus on the base Cupra Leon, however, which shares a 140kW/320Nm 2.0-litre four-cylinder engine with the regular Seat Leon sold overseas. This model is likely to carry the ‘VZ1’ trim-grade designation.

A mid-range 180kW Leon could become a cut-price alternative to VW’s Golf GTI, with which it shares its engine. The latest GTI has gone up markedly in price, from $53,100, making obvious space below in the mid to high $40k bracket.

A more affordable alternative to the Golf R is also likely with the 221kW Leon, which could carry Cupra’s highest-specification ‘VZ3’ badge. It uses the engine from the previous Golf R but is front-wheel drive rather than all-wheel drive, meaning it also misses out on some of the 2022 Golf R’s technology such as rear torque vectoring with Drift mode.

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Cupra Leon

Cupra will also offer an exclusive plug-in-hybrid (PHEV) drivetrain not available at this stage in Australia from sister brands Audi, Skoda or Volkswagen.

The 180kW Leon e-Hybrid variant, which is anticipated to headline the hatch range, combines a 1.4-litre turbo petrol engine with an 85kW electric motor and 13kWh battery. Based on Europe’s WLTP test cycle, the petrol-electric Leon offers an electric driving range of up to 52km and combined fuel consumption of up to 1.4L/100km.

It has a claimed 0-100km/h time of 6.7 seconds.

The 180kW Leon shares a 6.4-second time with the latest Golf GTI. The fastest Leon is the 221kW variant with 5.7 seconds, which still makes it notably slower than the 4.7sec 235kW Golf R due in early 2022.

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Cupra Leon

Perhaps to be protective of the Golf R wagon which, along with the hatch version, is hugely popular here, Volkswagen Group Australia has opted against the fastest Leon model.

The all-wheel-drive Leon Sportstourer features a 228kW turbo engine and has a claimed 0-100km/h time of 4.9 seconds.

At 4.4 metres, the Leon hatch is longer than the Golf on which it’s based. The interior is near-identical to the cabin of the latest, eighth-generation Golf, including its digital infotainment and instrument displays.

The Leon has marginally more boot space than the Golf – 380 versus 374 litres. The e-Hybrid’s luggage capacity shrinks to 270 litres, however, owing to the battery under the floor.

The broad range means the petrol-only versions of the Cupra Leon hatch could be a competitor to; the Hyundai i30 N-Line and i30 N, the Ford Focus ST, BMW’s new 128ti front-drive hot-hatch, as well as its Golf GTI cousin.

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Cupra Ateca

Cupra Ateca SUV – 2022

The Ateca compact SUV (4386mm long) was released in 2016 and two years later became the first Seat to also be placed under the Cupra brand – and distinguished in both design and performance.

A facelifted version was introduced in mid 2020.

Unlike other Cupra models, there is just a single drivetrain option – but it’s a fast one.

The 221kW/400Nm 2.0-litre turbocharged four-cylinder combines with a seven-speed dual-clutch auto and all-wheel drive to give the Cupra Ateca a 0-100km/h claim of 4.9 seconds.

It’s not yet clear whether the Ateca will be offered locally in different trim grades or just a single specification. Overseas, the highest ‘VZ3’ grade gains extra standard features such as Brembo performance brakes (optional on lower grades), Copper Alloy (19-inch) wheels and heated front seats. Petrol-blue leather upholstery is standard on mid-spec VZ2 upwards.

The Ateca offers a 485-litre boot and a 2100kg braked towing capacity.

Mainstream performance SUVs are still a rare breed, though the upcoming Hyundai Kona N will be a natural rival for the Cupra Ateca even if it is front-drive only. In late 2022, Volkswagen will also introduce the T-Roc R – a twin to the Ateca which uses the same drivetrain and offers identical performance.

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Cupra Formentor

Cupra Formentor SUV – 2022

The Formentor was the first model to be created exclusively for the Cupra brand. Unlike the Leon and Ateca, it is not sold in any form under Seat.

At 4.45 metres long, the crossover is not much bigger than the Ateca SUV but is distinguished by more dramatic, coupe-like styling. It’s expected to be classified as a mid-size SUV locally.

The Formentor, which is also based on the Golf, will headline the initial Cupra Australia launch range, offering a choice of drivetrains mirroring the Leon hatch.

So, the range will start with a 140kW entry variant and is expected to be bookended with the 180kW/400Nm Formentor e-Hybrid.

In between, buyers will have the option of a 180kW turbo petrol variant or the 228kW/400Nm turbo petrol which is the joint-quickest Cupra with a 4.9-second 0-100km/h claim.

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Cupra Formentor

As with the Leon e-Hybrid, a rechargeable lithium-ion battery gives the Formentor PHEV a limited EV driving range (up to 55km). It can be recharged in five hours using a regular power socket.

The Formentor e-Hybrid is expected to be priced from the low $60,000s in its highest specification (or possibly only specification).

Cupra’s European specs quote a 420-litre boot, which drops to 345L for the e-Hybrid owing to the battery pack positioned under the boot floor.

Audi’s $64,400 SQ2 is one natural rival for the 228kW Formentor, sharing the Cupra’s drivetrain. Another sporty compact SUV is the Mini Countryman JCW Pure.

Rivals for the 140kW and 180kW Formentor variants could encompass a group including top-spec mainstream compact SUVs such as the Kia Seltos or Sportage GT-Lines, Hyundai Kona N-Line, Mazda CX-30 G25 AWD as well as luxury small SUVs in the form of the Audi Q2/Q3, BMW X2 and Mercedes-Benz GLA.

Cupra’s fastest model to date is the Formentor VZ5, which has claimed 0-100km/h acceleration of 4.2 seconds using the five-cylinder turbo petrol engine from Audi’s RS3/RSQ3/TTRS models. The VZ5 would have been considered for Australia were it not produced in left-hand drive only.

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Cupra Born

Cupra Born EV – 2023

The Born was unveiled in early 2021 as the brand’s first fully electric vehicle (EV). It shares its MEB platform with VW Group models such as the VW ID.3 and Audi Q4 e-Tron.

There is a chance the five-door electric hatch could join the Cupra range, though it’s unlikely to happen before 2023.

Overseas, the Born is available as four variants with varying power outputs between 110kW and 170kW.

The longest driving range is about 570km, based on Europe’s WLTP cycle, and the fastest Born EV can sprint from 0-100km/h in a claimed 6.6 seconds.

Cupra says 100km of driving range can be added in just seven minutes using a 125kW fast-charging station.

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Cupra Tavascan

Cupra Tavascan – 2025

The Tavascan will become Cupra’s second EV in 2014, based on the concept vehicle shown at the 2019 Frankfurt Motor Show.

Also based on the VW Group MEB EV platform, the SUV features a 77kWh battery pack and a 225kW power output.

A driving range of up to 450km has been suggested, along with 0-100km/h performance of about 6.5 seconds.

Cupra Australia has a few years to consider the model but it would be a surprise if the Tavascan didn’t make it, especially as the VW Group’s CEO has already indicated Cupra could become a fully electric brand in the future.

UPDATE, June 2022: Tavascan revealed!

Cupra Tavascan Revealed
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UPDATE, June, 2022: The big reveals from Cupra's Impulse event

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