SEMA Show

  1. Home /
  2. SEMA Show | Latest news, reveals and updates

The annual Specialty Equipment Market Association, or more commonly known as SEMA, is widely regarded as the one of the world’s largest automotive trade show that attracts more than 2400 car manufacturers and aftermarket parts suppliers from around the world.

Held over four days in the first week of November at the Las Vegas Convention Centre, SEMA is a confluence of nearly every facet of the automotive world, showcasing wild hotrod projects, customised 4×4 big rigs, highly-tuned performance cars, and the latest in electronic gadgets.

With such a wide variety of specialties and genres, the number of aftermarket products featured at SEMA usually number in the thousands with just about any aftermarket automotive product imaginable.

Being a trade-show, SEMA is not open to the public. Instead attendees are required to register themselves as a buyer, exhibitor or media before the show. Official site: https://www.semashow.com

News

Mazda edges closer to rotary-powered RX-7 successor with Iconic SP

The idea has floated around since the Iconic SP concept car was revealed in 2023, but a Mazda RX-7 revival appears to be gathering pace.

Features

The Wheels Interview: Robert Logan, the former Navy officer building a new crop of Ford GT40s

From beginnings in Belfast to a career in the British navy and a new start in Australia, Robert Logan has found his true calling – indulging his passion for Ford GT40s.

Reviews

Tesla Model Y vs BYD Sealion 7: Who comes out on top in head-to-head spec battle? 

Both have plenty of features, plenty of tech and plenty of range… but which is the overall better car when two of Australia’s best-selling all-electric mid-size SUVS are compared head-to-head?

News

Major road rule changes affecting drivers across Australia from July 1

Across Australia from July 1, motorists need to be aware of a range of new rules and penalties coming into effect in different states.

News

Volvo XC60: Refreshed model revealed with tech and design upgrades, plus Australian pricing

More details on updates to the popular Volvo mid-size XC60 SUV have been revealed, along with pricing for Australia.

News

Sydney’s Ferrari Festival brings high-octane weekend of racing and celebration

The two-day festival in Sydney’s west on June 28-29 celebrates all things Ferrari for its legion of local fans.

News

Toyota LandCruiser 300 Series hybrid confirmed for Australia in 2026

Hybridised version of the LandCruiser 300 Series to launch locally in the first half of 2026 using the same drivetrain as the Tundra truck.

News

Tesla finally launches ‘robotaxi’ service after years of hype

After years of promises, Tesla has launched its first driverless taxi service in the US, with customers charged a flat US$4.20 for a ride.

News

Peugeot launches new 5008 seven-seat hybrid-only SUV in Australia

Peugeot launches its second-generation 5008 seven-seat SUV in Australia, with the hybrid-only range priced from $55,990 plus on-road costs.

Opinion

Michael Stahl: How a classic Aussie car I thought was lost found its way back into my life

A story about a wine-coloured Falcon GT ‘barn find’ sparked a memory from 40 years ago.

Features

MG ZS Essence Turbo: How does it stand up to a 3000km outback round trip?

Newer MG models show significant quality improvements on their predecessors while maintaining the value equation – but can a ZS Essence Turbo handle a Sydney-Broken Hill-Albury-Sydney round trip across some of Australia’s toughest roads?

Reviews

Mazda3 G20 Pure hatchback: Mature drive and excellent cabin offset dated engine

Hatchbacks aren’t as popular as they once were but for those still in the market for one, here’s our assessment of one of the most enduringly popular: the Mazda3.

Features

Best value SUVs currently on the market: Small, medium and large

SUVs of all sizes continue to rise in Australian sales charts, accounting for 60.4 per cent of total new vehicle sales in the year-to-date, but they’re seemingly more expensive than ever. Here’s our pick of the best value SUVs currently on the market…

News

Volkswagen Golf GTI Edition 50 celebrates big milestone for the iconic hot hatch

Volkswagen unveils hot new Edition 50 of the Golf GTI to celebrate its 50th anniversary… as it becomes the fastest ever production VW around the Nurburgring.

Best Utes

Wheels Best Dual-Cab Ute 2025 Overall Winner: Ford Ranger

As the old saying goes, ‘if you come at the king’… and while there were plenty of strong contenders, one still stands above the rest when it comes to dual-cab utes on the Australian market…

Best Utes

Best Dual-Cab 2025 Utes: Luxury

When ute is life, you’re prepared to fork out for the specced-up top-end models… here are four to consider including our Best Dual-Cab Utes 2025: Luxury winner.

News

New average speed camera fines up to $3000 for Aussie drivers just days away

The change to how average speed cameras are used comes into effect from July 1.

News

Renault Duster off-roader small SUV confirmed for Australia

Renault’s new off-roader small SUV is launching early in Australia with local sales due to commence from July 2025.

News

Audi Australia adds value with new S Line special editions

The new A1, Q2 and Q3 models are based on the 35 TFSI variants in each line-up.

News

Smart teases new mid-size SUV launch by reminding of its Mercedes link

Part-owned by Mercedes-Benz and Geely, Smart is emphasising the styling cred of the former ahead of its new #5 mid-size SUV launching in late 2025.

News

Geely boss’ stark warning about global EV overcapacity amid China’s fierce price war

The Chinese automaker’s chairman and founder Li Shufu has cautioned the industry about expansion amid a production glut.

electric vehicle plug
News

Road-user charge and tax exemptions for EVs: What’s on the table

Tax reforms around electric vehicles have been flagged by Treasurer Jim Chalmers, including the possibility of a road-user charge (RUC) and changes to fringe benefits tax exemption.

Best Utes

Best Dual-Cab Utes 2025: Best Value

Standard features, interior, infotainment, fuel economy, towing capacity, tray size, warranty and servicing – just some of the factors that go into Wheels’ assessment of the Best Value Dual-Cab Ute of 2025.

News

Škoda launches fourth-gen Superb Sportline range in Australia with sub-$70K pricing

A new generation of the European brand’s flagship sedan and wagon arrives down under.